Jump to content

Brick by Brick How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry


Recommended Posts

f239f78d679c0b3c0523824842b09aa8.webp
David Robertson, "Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry"
English | ISBN: 0307951618 | 2014 | 336 pages | AZW3 | 3 MB
Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO-which experienced one of the most remarkable business transformations in recent history-as a business model.

As LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance, the company's leaders implemented some of the business world's most widely espoused prescriptions for boosting innovation. Ironically, these changes pushed the iconic toymaker to the brink of bankruptcy, showing that what works in theory can fail spectacularly in the brutally competitive global economy.
It took a new LEGO management team-faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys)-to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies.
Along the way,
Read more

423b519448d4e936894130c701f35288.jpg

[b]Uploady[/b]
https://uploady.io/kbf5c16b3q30/7xegg.7z
RapidGator
https://rg.to/file/de95b33b4b2e0642215642b450ac3b58/7xegg.7z.html
[b]UploadCloud[/b]
https://www.uploadcloud.pro/jpe7tdu8iaae/7xegg.7z.html
Fikper
https://fikper.com/SZb7wgNWzR/7xegg.7z
FreeDL
https://frdl.io/c0gu8lpuap8x/7xegg.7z


Link to comment
Share on other sites

Please sign in to comment

You will be able to leave a comment after signing in



Sign In Now
×
×
  • Create New...