Branding & Logo eBook Selection

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Branding & Logo eBook Selection

English | Size: 511 MB

Category: TUTORIAL

One of my pals here on GFX asked me if I would put together a selection of ebooks relating to Corporate Identity, Branding and Logo Creation.

Since then, I have been going through my library and choosing books I felt are the most useful.

For this, I have chosen 31 books there are titles included for *ALL* skill levels, from novice to advanced professional.

While some of the titles are "creative" in nature, most of us here are pretty well skilled creatively, so these titles assist with and relate to **The BUSINESS Side of GRAPHICS DESIGN**

 

Peruse the selection below, and feel free to download any individual title or the entire selection, it's up to you. =) Each book is individually RAR'd for your convenience.

 

Side-Note: It took me a long time to put together this DETAILED Description with Photos, so if you find all the Details helpful please press the **Thanks Button!** =)

 

So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo?

The world of advertising can seem like a daunting placebut it doesnt have to be. Advertising for Dummies coaches you through the process and shows you how to:

 

Identify and reach your target audience

Define and position your message

Get the most bang for your buck

Produce great ads for every medium

Buy the different media

Create buzz and use publicity

Research and evaluate your competition

Advertising for Dummies offers newbies a real-world look at the ins and outs of advertisingfrom online and print to TV, radio, and outdoor formatsto show you how you can easily develop and execute a successful campaign on any budget. Plus, youll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.

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