Udacity - Digital Marketing Nanodegree v3.0.0

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Udacity - Digital Marketing Nanodegree v3.0.0

English | Size: 4.09 GB

Category: Tutorial

This program offers you the opportunity to master platform-specific skills valued by top employers, while at the same time establishing a broad-based understanding of the whole digital marketing ecosystem. After graduating, you'll be ready to join a large corporation or a small firm, or even go independent as a freelance digital marketer.

 

Content:

 

Part 01-Module 01-Lesson 01_Welcome to the Udacity Digital Marketing Program

Part 01-Module 01-Lesson 02_Welcome to Digital Marketing

Part 01-Module 01-Lesson 03_The Digital Marketing Framework

Part 01-Module 01-Lesson 04_What Your Business

Part 01-Module 01-Lesson 05_Who & When Your Customer

Part 01-Module 01-Lesson 06_Where Marketing Channels

Part 01-Module 01-Lesson 07_Why Marketing Objectives & KPIs

Part 01-Module 01-Lesson 08_Prepare to Market

Part 02-Module 01-Lesson 01_Plan Your Content Strategy

Part 02-Module 01-Lesson 02_Create Content

Part 02-Module 01-Lesson 03_Distribute & Promote Content

Part 02-Module 01-Lesson 04_Optimize Website UX & Landing Pages

Part 02-Module 01-Lesson 05_Measure Impact

Part 02-Module 02-Lesson 01_Jobs in Content Marketing

Part 03-Module 01-Lesson 01_Social Media Landscape

Part 03-Module 01-Lesson 02_Social Media Channels

Part 03-Module 01-Lesson 03_Social Media Content

Part 03-Module 01-Lesson 04_Implement & Monitor Campaigns

Part 03-Module 01-Lesson 05_Measure Impact

Part 03-Module 02-Lesson 01_Market Your Content

Part 03-Module 03-Lesson 01_Jobs in Social Media Marketing

Part 04-Module 01-Lesson 01_Intro to Social Media Advertising

Part 04-Module 01-Lesson 02_Choose the Right Platforms

Part 04-Module 01-Lesson 03_Facebook - Getting Started

Part 04-Module 01-Lesson 04_Facebook - Create Ad Sets

Part 04-Module 01-Lesson 05_Facebook - Create & Manage Ads

Part 04-Module 01-Lesson 06_Create a Facebook Campaign (Part 1)

Part 04-Module 01-Lesson 07_Run a Facebook Campaign (Part 2)

Part 04-Module 02-Lesson 01_Jobs in Social Media Advertising

Part 05-Module 01-Lesson 01_How Search Works

Part 05-Module 01-Lesson 02_Keywords

Part 05-Module 01-Lesson 03_Tags and Site Structure

Part 05-Module 01-Lesson 04_Link-Building

Part 05-Module 01-Lesson 05_SEO Audit and the Future of SEO

Part 05-Module 01-Lesson 06_Conduct an SEO audit

Part 05-Module 02-Lesson 01_Jobs in SEO

Part 06-Module 01-Lesson 01_Intro to SEM

Part 06-Module 01-Lesson 02_Keywords

Part 06-Module 01-Lesson 03_Text Ads

Part 06-Module 01-Lesson 04_Ad Rank and Maximum CPC bid

Part 06-Module 01-Lesson 05_Navigate AdWords

Part 06-Module 01-Lesson 06_Metrics and Optimization

Part 06-Module 02-Lesson 01_Run an AdWords Campaign (Part 1)

Part 06-Module 02-Lesson 02_Run an AdWords Campaign (Part 2)

Part 06-Module 02-Lesson 03_Let\s Check-in!

Part 06-Module 03-Lesson 01_Jobs in SEM

Part 07-Module 01-Lesson 01_How Do Display Ads Work

Part 07-Module 01-Lesson 02_Display Ads and Targeting

Part 07-Module 01-Lesson 03_Display Advertising Sales Models

Part 07-Module 01-Lesson 04_Display Advertising with AdWords

Part 07-Module 01-Lesson 05_Video Advertising

Part 07-Module 02-Lesson 01_Evaluate a Display Ad Campaign

Part 07-Module 03-Lesson 01_Jobs in Display Advertising

Part 08-Module 01-Lesson 01_Email List Generation

Part 08-Module 01-Lesson 02_Create an Effective Email Campaign

Part 08-Module 01-Lesson 03_Create an Email Plan

Part 08-Module 01-Lesson 04_Measure Results

Part 08-Module 02-Lesson 01_Market with Email

Part 08-Module 03-Lesson 01_Jobs in Email Marketing

Part 09-Module 01-Lesson 01_Get Oriented in Google Analytics

Part 09-Module 01-Lesson 02_Understand Your Audience

Part 09-Module 01-Lesson 03_Evaluate Acquisition

Part 09-Module 01-Lesson 04_Understand Behavior

Part 09-Module 01-Lesson 05_Evaluate Conversion

Part 09-Module 02-Lesson 01_Jobs in Digital Marketing Analytics

Part 10-Module 01-Lesson 01_Create a Marketing Plan and Conclusion

Part 10-Module 01-Lesson 02_Create Your Portfolio

Part 10-Module 02-Lesson 01_Marketing Analytics - Take Away

Part 10-Module 03-Lesson 01_Conclusion

Part 11-Module 01-Lesson 01_Digital Marketing Extras

Part 12-Module 01-Lesson 01_Develop Your Personal Brand

Part 12-Module 01-Lesson 02_LinkedIn Review

Part 12-Module 01-Lesson 03_Udacity Professional Profile

Part 13-Module 01-Lesson 01_Conduct a Job Search

Part 13-Module 02-Lesson 01_Refine Your Entry-Level Resume

Part 13-Module 02-Lesson 02_Refine Your Career Change Resume

Part 13-Module 02-Lesson 03_Refine Your Prior Industry Experience Resume

Part 13-Module 03-Lesson 01_Craft Your Cover Letter

Part 14-Module 01-Lesson 01_Ace Your Interview

Part 14-Module 01-Lesson 02_Practice Behavioral Questions

Part 14-Module 01-Lesson 03_Interview Fails

Part 14-Module 01-Lesson 04_Land a Job Offer

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