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Certified Search Engine Optimization Professional


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Certified Search Engine Optimization Professional

MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1.5 Hours | Lec: 13 | 380 MB

Genre: eLearning | Language: English

 

Get Certified by Indian Institute of Ecommerce

 

This course will not only help you to understand your customer's needs but it will also help your website/webpage to stand out from that of your competitors.

 

Get Certified by Indian Institute of Ecommerce

Our SEO course has been designed to help you organically increase the visibility of your business. Not only do you learn the concepts of SEO (Search Engine Optimization) but you also get the best-in class hands-on practice on all the industry-related SEO tools and applications. With our SEO training, you will learn all the necessary skills to maintain your website/webpage's listing at the top of the search engine's list. Our online SEO course will be a 360-degree learning module where you will get in-depth knowledge of SEO concepts such as keyword management and research, on-page and off-page optimization, website management, link building, URL management, planning and marketing a website, and a full round of coverage of analytics. This SEO training course empowers you to manage the programming, content, and visibility of your website.

This course will not only help you to understand your customer's needs but it will also help your website/webpage to stand out from that of your competitors. Our objective is to not only make you well versed in the SEO strategies and concepts but to give you the expertise to become an SEO specialist where you can influence the growth and strategic decision-making for your brand.

What are the Course Objectives ?

Learn Basic to Advanced skills for Search Engine Optimization

Attract organic traffic to the website, boosting visibility and new customers

Understand how Search Engines Work

Learn multiple research methods for effective data collection

Apply research concepts to market your website successfully

Employ Best Practices and techniques to promote search engine rankings of your website

Learn how to manage your website and troubleshoot problems

SEO best practices, and tips and tricks on link building

Effectively measure the success of your website and increase your skillset with Analytics

Why Search Engine Optimization [sEO] is important for Business?

Reach of Search Engines: With more then 1 billion monthly unique visitors, Google is the most visited online platform. There is no way you can ignore Search Engines in your Digital Marketing Campaigns.

Search Engine Generates Intent Oriented Traffic: Search Engine allows business to target intent of online users through keywords which makes it very relevant for business objectives like Lead Generation, Online Reputation Management etc.

Organic Results Generate 15 times More Clicks: Whether you should care about organic results or paid results, actually it depends on the type of business. The research by GroupM UK and Nielsen suggests that on search engines, users click on organic results on Google and Bing by a margin of 94% to 6%.

Long Term Returns for Content Investment: Unlike Social Media where content shelf life is few hours, Content is optimized for Search Engines which continues to generate search traffic for years.

Who Should Take This SEO Course ?

Search Engine Optimization training is beneficial for anyone who wants to become proficient in SEO best practices, particularly these professionals:

Entrepreneurs and Business Owners

Management, Engineering, Business, and Communication Graduates

Marketing and Sales Professionals

Content Writers

Digital Marketing Executives

Marketing Managers

Why Take This Course ?

This program offers you the opportunity to master platform-specific skills valued by top employers, while at the same time establishing a broad-based understanding of the whole search engine optimization ecosystem.

 

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